Marketing and Web Solutions
SEO, Marketing Insights, WordPress and Integrations
WordPress, SEO, and digital marketing services for over 20 years
Tried and True
For over 20 years iCita has been supporting small and medium-sized companies and organizations in the United States. Through it all, we have created diverse and responsive websites for our customers, and implemented successful marketing strategies. Our team builds, designs, customizes, modifies, supports, integrates, markets for our customers. And more importantly, we make your ideas work.
Contact Us
We’ve been building, managing and marketing online for over 20 years. We use our experience to provide ideas and solutions to our clients.
Small Business
iCita and small businesses work well together. We started as a small business and can provide industry experience and best practices. We have plans that cover website development, SEO, and lead generation as well as digital marketing and ad placement. We regularly consult on usability, security, best practices, and marketing strategy.
Mid-Sized Business
Over the past 20 years we have partnered with established and growing larger companies to manage web sites, establish online lead generation, build mobile apps, or do custom CRM integration. We work within IT and marketing departments for web specific projects that automate processes or bridge gaps in resources to increase productivity.
iCita has played a primary role in how we’ve built out and supported our sales, marketing and integrations teams using Salesforce and Pardot. They have been a fantastic partner for many years and I look forward to continue working with them in the future.
Thomas Smidt and his team at iCita worked on a very complex web design problem with our department. His creativity, problem solving ability, and flexibility with critical to the success of our program. I strongly recomend iCita for your technology needs.
Marketing Insight Search Reporting
Get the tactics and data to make the right SEO marketing decisions
Analyze the behavior of your website and your competitors’ and learn the influence of digital ads, keywords, backlinks, and social media.
Digital Marketing
We offer custom digital marketing strategies for SEO, digital advertising, social media, and campaign-based marketing.
Wordpress and Divi
Create and support websites, online stores and integrate with CRMs and digital marketing platforms.
SEO & Analytics
Implement SEO plans by determining target audiences and keywords to increase website search results.
Our approach works
- We listen
- We collaborate
- We measure success
Three Steps To Success
Consider a few of our strengths
WordPress
Woocommerce
Magento
Apple/iOS
Android
Salesforce
What does iCita mean and how do you pronounce it?
iCita is pronounced eye-SEE-ta. It was derived from the name “Cita” given to a pet cat back in 1994. When we needed a name for our new company in 2000, the “i” was added to the name “CIta” because at the time an “i” was being put in front of names of products and services, like the iPod. So we became iCita LLC. The Cita name came from the word “mamacita” for “little mother” (sometime translated as “hot mother”). We know, it is a round about way of explaining the origin, but it’s true.
How have you been in business for over 20 years?
Actually the founder, Thomas Smidt, worked for a few other web companies in the 1990’s including starting a venture funded company in Boulder, CO. But in 2000, while the Vice President of a startup, he decided to start iCita and branch out on his own. Incidently, the startup Thomas worked at was creating the intelligent core of what would become Expedia (that’s another story). Thus began Mr. Smidt’s move to working on iCita full-time. We have always had a virtual office environment and have partners and employees around the United States as well as long-time contractors/partners in India and Peru.
How can I work with iCita on my website or marketing project?
The first step is to contact us using one of our forms, calling 720-232-0917 or email us at sales@icita.net. We will listen to your ideas, challenges and plans and give you an honest assessment of what we can do. Then you’ll know how we can help you grow and meet your own goals.
Why do you use WordPress?
WordPress is an open-source content management system that runs websites. that allows a very large degree of functionality to be integrated with it. Wordpress powers over 42% of the Internet. Plus, we’ve tried them all. In the 1990’s we started building websites using just HTML code. Then stylesheets came along and with them other cool things like PHP programming language. At one point we had to decide between building websites using Microsoft products or using Linux based applications. We opted for Linux and PHP, and WordPress runs on PHP. Needless to say there were a lot of other content management platforms before WordPress which we used (and some we still support).
What is a CRM?
A CRM is a customer relationship management system for managing a company’s relationships and interactions with customers (including potential customers). CRMs are integrations many times into websites and some of them provide their own website and content tools. They are an essential tool that manages marketing, sales, digital commerce, and customer service.
What is localization for a website?
Localization is a way of adapting a website to appeal to a local market whether that be a city, state, region, group, or even a country. Through search position, listing services, location detection, language, design and other local elements, an experience is created for the audience visiting the site.
Affiliations and Partnerships
NEWS: iCita Launches Search Analytics Reporting
FOR IMMEDIATE RELEASE: January 27, 2024 – Spokane, WA and Longmont, CO. iCita launches much awaited search analytics reporting set of products called Marketing Insight Search Reports for Businesses after being refined and researched for the past ten years. ...
SEO: Search Engine Optimization Techniques and Types
What is SEO and why is it so important? Welcome to the ultimate guide on SEO - the secret sauce behind boosting your online presence and driving more traffic to your website. Whether you're a digital marketing enthusiast or a business owner looking to up your online...