Your nonprofit uses social media marketing to reach its various audiences, right? So, how’s it going? Wish you could acquire and engage more supporters?
No matter how big or small, your nonprofit can improve its social media results by doing the following three things.
One of the keys to having a successful nonprofit is to ask pointed questions about your organization and to respond with truthful answers. In so doing, your nonprofit can identify what is working and what isn’t, and what tactics to use to improve and move forward.
Revealing flaws is the only way to tackle them, and the only way to reveal them in the first place is to look for them by asking the right questions. There may not necessarily be a flaw in a nonprofit’s workings, but there is likely to be a better, more efficient way to use resources—or a problem in need of an inventive solution.
As a non-profit, if you are not taking advantage of the Google Grant offered to non-profits, you need to be. It is a whopping $10,000/month to be used on Adwords. Before you get too excited seeing that big number, let me run some statistics by you:
The TED Talks speaker Mel Robbins says we have two parts of our brain, one that wants normalcy or routine and the other one that is programmed for
emergencies. It is our goal to find the part that balances both of them into what she calls an Activation Force.
There are tons and tons of nonprofit blogs and non-profit related blogs. But what are the blogs that everyone else is reading? A website called topnonprofits.com has created a top 150 list of nonprofit blogs, and this is how they evaluate nonprofit blogs:
Oh, boy social media! I could talk about this all day. Social media is evolving and it’s evolving fast. 74% of the United States is using some sort of social media, and 89% of those users are men and women between the ages of 18-29, and a majority of those people are in college or college graduates. As of September 2014: