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How Artificial Intelligence Is Transforming Digital Marketing
Five Key Areas You Need to Consider 1. The Role of Artificial Intelligence in Modern Digital Marketing Artificial intelligence (AI) has quietly become the engine behind many of the digital experiences consumers interact with every day. From search results and content...
SEO/SEM: Search Engine Optimization Marketing Techniques and Types
What is SEO/SEM and why is it so important? Welcome to the ultimate guide on SEO and SEM (or Search Engine Marketing) - the secret sauce behind boosting your online presence and driving more traffic to your website. Whether you're a digital marketing enthusiast or a...
Marketing and Content Strategy Budgets
Table of Contents Why you need a marketing budget Marketing strategy vs. marketing plans Marketing budget as a percentage of revenue and by industry Content marketing strategy Tips for using your budget wisely Marketing and Content Strategy Why you...
Three Voice Search Techniques For Top SEO Results
The world has transformed into using voice search more than ever before and the trend is growing and becoming main stream. This means that the more you want to expand your reach to your target market, you need to know that your target market is becoming more...
Do You Know Your Brand’s Story – Here’s How to Start
Did you know that by creating the story around your brand it engages your future customers more than anything else? A brand's story is so important that it is more important then telling people what you sell. A book by Donald Miller has done a great job of...
Understanding Mobile First Indexing
Last year Google announced the rollout of their Mobile First Indexing initiative, or MFI for short. Although it was long anticipated and a hot topic in the SEO community, a year later it is still a subject shrouded in mystery to the average site owner. We'll break it...
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