The .ORG (or top-level domain)is typically what nonprofit organizations identify with for their websites. However, this month the history of the philanthropic use of domains for websites, email communications, and online branding took an incredible leap forward that will impact the nonprofit sector for decades – the Public Interest Registry launched the new .NGO and .ONG domains. NGO stands for “Non-governmental Organization”. ONG (Non-governmental organization) is for countries who use romance languages.
Here’s why your nonprofit should register for .NGO or .ONG!
- Only legally recognized NGOs, ONGs, charities, and nonprofits can register .NGO and .ONG.
- .NGO and .ONG websites and email addresses communicate to donors and supporters that your nonprofit is credible, trustworthy, and legal.
- To secure the domain name of your choice and protect your brand long-term.
- To get listed in a global database of validated NGOs, ONGs, charities, and nonprofits.
(http://www.nptechforgood.com/2015/05/17/4-reasons-why-your-nonprofit-should-register-ngo-and-ong/)